Arsenal have unveiled their 2024/25 away kit, created in partnership with Adidas and the British African heritage brand Labrum London. The kit celebrates Arsenal’s bond with African fans, drawing inspiration from the continent’s design traditions.
Featuring the Pan-African colours of black, red, and green, the shirt includes a striking white zig-zag graphic designed by Labrum London’s Foday Dumbuya. The design reflects the club’s historical and present ties to the African diaspora, celebrating the rich cultural heritage of both the team and its supporters.
Foday Dumbuya shared, “Growing up in London as a second-generation immigrant, I was inspired by African heritage Arsenal players who were not only excellent on the field but also represented our community. Collaborating on this design with Arsenal is a proud moment for me, given the club’s deep connection to this community.”